Primary Audience Montage

To get a sense of who our primary target audience would be we put together a montage of images that would summarize our audience. Demographically our primary audience are late teenage-early 20's, students or unemployed and live in highly populated area. Psychographically the primary audience would be into horror films and slashers as well as into TV shows such as Dracula, American Horror Story and Doctor Who. They would enjoy shopping and playing games. They would be typical teenagers and enjoy being scared and thrilled by films, shows and games. Using this montage we can build our idea to suit this audience.